Please use this identifier to cite or link to this item:
http://digilib.umpalopo.ac.id:8080/jspui/handle/123456789/649
Full metadata record
DC Field | Value | Language |
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dc.contributor.author | Junaidi | - |
dc.date.accessioned | 2022-12-11T12:15:14Z | - |
dc.date.available | 2022-12-11T12:15:14Z | - |
dc.date.issued | 2022-12-10 | - |
dc.identifier.issn | 2623-2480 | - |
dc.identifier.uri | http://digilib.umpalopo.ac.id:8080/jspui/handle/123456789/649 | - |
dc.description.abstract | This study aims to determine the effect of service quality, customer satisfaction, and commitment on customer loyalty at Bank BRI. This research method uses quantitative methods with a population of customers who save at the BRI Persero Palopo branch of the bank. The sample used is 320 respondents, and the data is measured using a numerical scale (numbers). After the analysis, the results obtained showed that service quality has a positive effect on commitment, customer satisfaction has a positive effect on commitment, and commitment has a positive effect on loyalty. | en_US |
dc.language.iso | en | en_US |
dc.publisher | Universitas Putra Bangsa | en_US |
dc.subject | Service Quality | en_US |
dc.subject | Customer Satisfaction | en_US |
dc.subject | Commitment | en_US |
dc.subject | Customer Loyalty | en_US |
dc.title | Influence of Service Quality, Customer Satisfaction and Commitment to Customer Loyalty among Banking Consumer | en_US |
dc.type | Article | en_US |
Appears in Collections: | Prodi Akuntansi - S1 |
Files in This Item:
File | Description | Size | Format | |
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163-170+Nurcahya+et+al.pdf | Jurnal | 877.42 kB | Adobe PDF | View/Open |
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